EE Team

Our experienced personal trainers have specific education, backgrounds, and training in exercise physiology, biomechanics, sports training, functional fitness, weight loss, nutrition and lifestyle management. We are trained to evaluate and assess your body for muscular imbalances and design personalized programs to fit your needs, thus maximizing your results in a safe and effective manner.

Austin -

Keith Norris

EE Partner, Austin General Manager, Efficient Exercise Master TrainerKeith-198x300
keith@efficientexercise.com
512­.492­.2773

A lifelong athlete known for his passion and energy, Keith Norris is Efficient Exercise’s most fiery powerhouse. Keith’s immersion in fitness and strength training began at the age of 15 as a member of San Antonio’s Powerhouse Gym, legendary for launching the careers of such athletes as Ms. Olympia Rachel McLish, Lori Bowen-Rice and Jeep Swenson. His interest expanded to include athletic rehabilitation while playing football for Texas State.

After a distinguished military and corporate career, Keith walked away from a cushy gig in the pharmaceutical industry to join Efficient Exercise to focus on personal training. Since then, Keith has become a thought leader on Paleo nutrition and his blog, Ancestral Momentum ­- Theory to Practice, is consistently ranked as one of the Top Fitness Blogs and in top 20 by BreakingMuscle.

In addition to working with clients, Keith actively participates in the management of Efficient Exercise fitness studios and advises and develops staff responsible for programming and personal training activities as well as being a founder of Paleo f(x).

Skyler Tanner, MS

EE Partner, Westlake Studio Manager, Efficient Exercise Master TrainerSkyler
skyler@efficientexercise.com
512.­507.­8188

Skyler is a personal trainer and manager of the Westlake Efficient Exercise studio. More than a decade of training experience with focus on acute and chronic physiological responses and adaptations of strength training, nutrition physiology and fitness psychology has given him a unique perspective – one that helps his clients improve health, function, and longevity. He is especially effective in working with clients in strategically balancing their focus in order to achieve lasting results.

Skyler holds a Master of Science in Exercise Science from Texas State University. Skyler is a recognized industry expert and has lectured at the Ancestral Health Symposium 2011 at UCLA and at the 21 Convention 2011 in Orlando and 2012 in Austin, he was featured on Dr. Mercola’s internationally recognized health web site, and he presented at Paleo (f)X 2012 and 2013 in Austin, all of which can be seen on his blog skylertanner.com

Lesley O’Neal

Rosedale Studio Manager
lesley@efficientexercise.comLesley
512­.568.­1577

Lesley is the train heavy-and-hard poster girl for Efficient Exercise, and her positive energy and confidence is highly motivating. Like so many Efficient Exercise trainers, she grew up in an environment where health and fitness were part of everyday life. Her mother is a personal trainer and health coach and her father a former record holding NFL player.

After graduating from Texas A&M University with a degree in Psychology and pursuing an acting career, Lesley followed her family footsteps and found her true passion in health and fitness.  Her philosophy about fitness is it’s the foundation of everything most people want out of life:  health, vitality, beauty, strength, confidence and self-respect. With focus on technique and innovation she shares her expertise, understanding and passion for helping her clients achieve exactly that.

Cindy Patrizi

Downtown Studio Manager, Accounts Receivable Manager
cindy@efficientexercise.comCindy
512.­632.­0101

Cindy has enjoyed a lifelong enthusiasm for sports and movement that stemmed from being raised as a member of an active family. In her 30s, she joined Austin Rowing Club where she competed at the master’s level for several years.

In 2000, a Newsweek article profoundly changed her perspective on exercise. “Going Super Slow”, featuring Dr. Philip Alexander, Internist at College Station Medical Center and Efficient Exercise founder Mark Alexander’s dad, touted the benefits of slow, high intensity weight training as the ultimate prescription for fitness. Shortly thereafter, Cindy began practicing the methodology and received her SuperSlow Instructor Certification.

Cindy now shares her passion with Efficient Exercise clients, helping them with age defying, high intensity workouts and increasing their enjoyment of other physical activities, whatever they might be. Cindy hold’s a hold bachelor’s degree in Liberal Arts and Sciences from St. Edward’s University.

May-Ling Love

May_WebDowntown Personal & Group Training
mayling@efficientexercise.com
512.­663.6141

The child of a marathon runner, May-Ling has been immersed in fitness her entire life. She has been a runner, endurance cyclist and played water polo for the sheer enjoyment of sport. After eight years of intermittent physical therapy due to a knee injury, she decided her calling was to help others in fitness while avoiding injury.

As a personal trainer with Efficient Exercise, May-Ling takes guidance she received from various health professionals to demonstrate how good body mechanics used consistently in life will make every workout count. She never compromises form to finish a workout. As an advocate of overall fitness, May-Ling also incorporates her passion for Paleo nutrition and ancestral ways of living when counseling her clients.

May-Ling is a National Academy of Sports Medicine Certified Personal Trainer. She is trained and certified in CPR/ AED (automated external defibrillator) and First Aid. She also has a B.S. in Public Relations form the University of Florida, and a M.A. in Communicative Sciences and Disorders from Michigan State University.

Andrew Flater

Westlake & Downtown Group Training, MC Fitness Coordinator
andrew@efficientexercise.com
512.­422.­3414Andrew

Inspired by his dad who was a professional soccer player and his fitness trainer mom, Andrew has been engaged in sports and exercise since the age of five.

Efficient Exercise clients in the Westlake and downtown studios benefit from Andrew’s passion for changing peoples’ lives and his experience and skills as a SuperSlow Instructor and CrossFit certified coach. He majored in exercise science at University of Texas San Antonio, which focuses on athletic training and exercise science and is supported by such agencies as the National Institutes of Health, the US Department of Defense, the US Department of Education, and the International Life Science Institute Research Foundation.

Andrew has participated in several tri-sport events and continues to enjoy running and cycling.

Tracy Barksdale

EE-Tracy-AustinTEAM-jan2014_1384_resize

Rosedale Personal & Group Training
tracy@efficientexercise.com
512.487.0736

Tracy competed nationally in dance for 16 years until a series of injuries put an end to her dance career. This turned out to be a blessing in disguise because soon after, she discovered a new joy and love for movement that was fun and did not provoke past injuries. Tracy discovered Efficient Exercise through the original Project Transformation. Through her success of gaining 9lbs of muscle in 8 weeks, she was hooked. Tracy trains people to move naturally, efficiently and safely, focusing on practicality and movement quality. Tracy is passionate about helping others move with strength and efficiency while never sacrificing form.

Tracy Barksdale is the Co-Founder of BAM Academy, is a MovNat Level 2 Certified Trainer, FMS Level 2 certified, Parkour Federation Certified Coach, and CPR/AED certified. She also has a B.S. in Mathematics and is soon to complete her training for Massage Therapy.

Chaz Branham

Rosedale Personal & Group Training
chaz@efficientexercise.com
310.386.9380

EE-Chaz_AustinTEAM-jan2014-1301_resize

Chaz’ interest in fitness began as a football and baseball athlete during his scholastic career. Chaz took these tools with him to college where he played inside center for Pepperdine’s Rugby team, studied integrated marketing and communications, coached high school football and helped men and women achieve their fitness goals through personal training. He also consulted with several drug and alcohol rehabilitation centers in Malibu, California, where replacing destructive habits with constructive ones helped young people break the bondage of addiction. Chaz has also worked with professional athletes during their off-season to prepare for competing at the highest levels.

Chaz graduated from the Acton School of Business in Entrepreneurialism with an MBA. He owns an executive coaching practice-helping business owners and CEOs make critical decisions, competes in bodybuilding and power lifting competitions, and enjoys training folks at EfficientExercise.

Chaz’ training philosophy: “Now. Or Never” -Thoreau

Brett Ventura

Rosedale Group Training
brett@efficientexercise.comBrett
512.­422.­2405

Brett has always had an interest staying in shape and being active. He was an Efficient Exercise client that became so inspired by his results he expanded his professional direction to include personal training. As a former client turned trainer, Brett has the unique ability to offer two perspectives with one voice in pursuit of fitness and health. He empathizes with his clients and understands their struggles while helping them realize detectable changes in fitness level and keeping their bodies operating at peak. In addition to physical changes, he is most rewarded by the emotional and quality-of-life changes he helps facilitate in his clients.

Brett has earned two Bachelors’ Degrees in Accounting and Business Administration and a Master’s in Business Administration. He has been a tax accountant and now owns and operates several different business ventures.

San Antonio -

Michele Winn

Michele_WebStone Oak Studio Manager, Personal & Group Training
michele@efficientexercise.com
210.573.6680

Michele’s interest in physical fitness began as a toddler while taking classes with her Jazzercise instructor mom.  Her interest in strength training was piqued in high school as a way help her performance in soccer and to protect her knees after an ACL injury. Her father who was a professional soccer player who coached her through high school was also an inspiration to her.

Michele’s passion for slow, high intensity strength training and Bachelor’s degree from Texas A&M University landed her the position of Downtown Austin Manager with Efficient Exercise where she was a personal trainer for more than five years. The epitome of body transformation, she engaged in HIIRT exercises throughout her two pregnancies, which she attributes to giving her the strength to have two natural home births and then lose the baby weight very quickly after her pregnancies.

After moving to San Antonio, Michele became a certified SuperSlow Instructor and manager for SuperSlow Zone Stone Oak location. She joins her mom, Nancy Flater, at the Efficient Exercise Stone Oak studio as personal trainer.

Marie Jaenicke

Stone Oak Personal & Group TrainingMarie
marie@efficientexercise.com
210.639.6467

Marie grew up in the Chicago area and was involved in customer service from an early age working in the family restaurant business.  As an adult, she later sold the restaurant business and relocated to San Antonio with her own family.

Marie grew interested in fitness at age 18 when she realized how diet choices and lack of exercise were affecting her physically.  She decided to be proactive with her own health and fitness to take control of better lifestyle choices.  With lessons learned from her own life and now training in the Efficient Exercise program, Marie gets great pleasure in helping others achieve their goals.  Marie believes we should all aim to have a strong body, mind, and spirit!

Mat Fisher

Stone Oak Personal & Group Training
mat@efficientexercise.com
210.884.4062

EE-MAT-TeamSA-Jan2014_1522_resize

Mat is a loving father and husband dedicated to living a life based upon happiness and growth. Mat learned the importance of a maintaining a balanced body and mind after a BMX accident that left him with a blown out knee, 6 month recovery, and a bad spell of depression. That was the turning point that sparked his interest in strength training and proper nutrition to unleash the warrior within. Studying kinesiology and learning/training with the experts for the last 8 years, Mat has gained more traction than ever with his health and wellness and is living it one day at a time.

Being an author and co-host of an international radio show (The Reconnected Human Podcast) dedicated to picking the brains of  the greatest minds in the health field, allows Mat the ability to float in the science and experience of a huge stream of experts.

Traveling around the world to learn from the masters and bringing back simple methods to assist him and others in growing the mind, body, and spirit. Mat believes that each person has their own journey to finding health and as a coach he opens his heart to share his knowledge and skills to assist people on that journey.

“Feel your best, reveal your inner strength, and unleash your greatness.” ~Mathew Fisher

Justin Gardiner

Stone Oak Personal & Group Training
justin@efficientexercise.com
210.723.1682

EE-Justin-TeamSA-Jan2014_1420_resize

Justin has been a student to the game of health and wellness since his teens. The first catalyst was the desire to be strong, and strong he was, his early years were thick with hours of building size and strength. The next chapter was fatloss. Justin was weighing around 250 pounds and over the course of two years dropped his weight to around 170 pounds. During this transformation Justin was immersing himself with knowledge, graduating from UTSA with a degree in exercise science, reading countless books on nutrition, exercise, philosophy,and psychology, and traveling the country to attend seminars and certification courses. Justin even traveled to Budapest, Hungary to train with Russian kettlebell master Pavel at the RKC. Now Justin puts his intent and training towards balance and simplicity in all facets of life. According to Justin, health and wellness is about uncovering the power that already lies in each and every one of us.

Nancy Flater

Nancy_WebStone Oak Personal Training
nancy@efficientexercise.com
210.875.3853

Nancy’s career in health and fitness has been indelibly shaped by a lifetime of helping and serving others.

Nancy’s fitness career began in her twenties when she purchased a fitness franchise and became a certified Aerobic and group exercise instructor.  Ten years later, she opened a Fitness Club in Portland Oregon and became an elite instructor for Nike fitness wear. A move to San Antonio in 1989 led Nancy to Women Super Fitness where she became a certified personal trainer, and then Home Court America where she earned her certification to teach Pilates.  With all her experiences and certifications, she then opened ran her own personal training business for seven years.

Nancy is devoted to helping older adults fight the aging process. She spends numerous days and hours volunteering at nursing homes teaching sitting exercise classes and teaching nutrition classes at her church.

Medical Advisory Team -

Shauna Alexander

RN, BSN, Certified Health Coach
shauna@efficientexercise.comShauna-198x300
512.694.1750

Shauna’s father, who is an Exercise Physiologist, introduced her to the importance of health and fitness at an early age. Her enthusiasm for the discipline led her to study Community Health at Texas A&M and then earn a Bachelor of Science in Nursing from the University of Texas, Austin.

As a Registered Nurse, Shauna is so attuned to the body that it only made sense for her to work to improve it—both hers and her clients’. Her combination of an interest in physiology, a love of wellness and a dedication to educating people on the best decisions for their health, led her out of the hospital and into Efficient Exercise.

Shauna loves bringing fitness and wellness to the community and working with busy professionals with a desire to live stronger, longer and better.

Gayla Harris

Physical Therapist, Registered Massage Therapist
gayla@efficientexercise.comGayla
512.­422.­7716

Gayla developed an interest in fitness and physical therapy growing up as a gymnast and dancer.  After receiving her PT degree from the University of Texas, Galveston, Gayla entered The Institute for Rehabilitation and Research in Houston where she worked for 24 years, making her way to executive director of Rehabilitation Services.

In keeping with her passion of teaching people about their bodies, staying strong and avoiding injury, Gayla joined Efficient Exercise as a personal trainer. Because physical therapy is largely built on the sciences of anatomy, biomechanics, exercise science and movement analysis, Gayla is able to develop comprehensive and efficient ‘start-to-finish’ regimens for competitive and recreational athletes.

In addition to her Bachelor of Science Physical Therapy, Gayla has earned a Master’s in Business Administration, is a Licensed Massage Therapist (LMT) and an Applied Clinical Nutritionist (ACN).

Executive Team -

Patrick Massey

PatrickCOO
patrick@efficientexercise.com
512.­573.­5680

Patrick brings nearly 20 years of corporate experience to the EE Team as COO. In giving up the corporate stress and work schedule, Patrick has been able to create a better work and life balance translating into more time as a father and husband. Additionally, Patrick has been integral in the efforts to help Efficient Exercise grow and scale their systems and operations.

Like many other members of the EE Team, health, fitness, and recreation have been a large part of Patrick’s life for many years. He is an avid mountain biker and trail runner and often takes trips around the country to pursue those loves and passions. However, it was not until he was turned onto an ancestral Paleo way of nutrition coupled with high intensity workouts did he fully understand and reap the benefits of his new found healthy lifestyle.

Patrick helps round out the EE Team with a professional polish, astute mind, and a streamlined way of thinking through systems and controls.

Mark Alexander

CEO, Founder
alexander@efficientexercise.comMark
512.­633.­3768

Mark became active within the fitness field at a very early age (as you can see in his “I am Superboy” deadlift photo).  In an effort to increase his knowledge and skills, he studied sport management at the University of Texas and took a position in their athletics department.

In building upon his mission to change the way the world exercises one client at the time, Mark founded Efficient Exercise in 2001.  In 2009, Mark teamed up with inventor Randy Rindfleisch to develop ARx (adaptive resistance exercise) technology.

As CEO, Mark’s unique perspective, entrepreneurial spirit and industry experiences help drive the management and growth of Efficient Exercise. He is the catalyst of best practices in each of the company’s fitness studios by continually improving service and operational systems. Mark oversees the international distribution and development of ARx equipment and is spearheading the organizational strategy with focus on expansion.

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